QVC Upgrades Audio Technology With Lawo mc² series

QVC has taken delivery of four Lawo AG mc² series audio consoles and a Nova73 HD central router for its broadcast facilities at its corporate headquarters in West Chester, PA.

The mc²56 MKII consoles are being installed in three different control rooms as well as a main theatre and will be interconnected through redundant Lawo Nova73s to provide a flexible networked solution interfacing with 10 studio areas. The project was handled by Lawo’s North American office in Toronto, Canada.

“As one of the world’s largest producers of live programming, TV continues to be our most powerful platform to share with our customers why we’re passionate about our products,” says Joe Micucci, vice president, broadcast operations at QVC. “This new system from Lawo enables us to seamlessly provide fun and engaging programming 24 hours per day, 364 days per year to an audience of 106 million viewers across the U.S.”

“QVC came to us with a primary goal of ensuring true 24/7 year-round operation due to their unique structure of addressing multiple time zones with live programming,” explains Lawo president Herbert Lemcke. “They required robust and redundant operation with the ability to quickly scale.

“In addition to outstanding audio quality and proven reliability, Lawo is also providing QVC a fully redundant and integrated audio networking solution with flexibility to access any I/O and drive any production studio from any audio control room.”

Lawo AG

Leave a Reply

Your email address will not be published. Required fields are marked *