Avid Unveils New Pro Tools|HDX and Pro Tools 10 Software


Sound your best, faster than ever

Use multiple file formats and mixed bit depths in the same project—including interleaved—without converting files
Record, edit, and mix in higher resolution with 32-bit floating-point file format support
Get the sound of the renowned System 5 console EQ and dynamics with the Avid Channel Strip plug-in, now included with Pro Tools 10

“Today’s audio post and music professionals are faced with evolving challenges and much more demanding productions that require more power, extended capabilities, and better sound quality than ever before,” says Chris Gahagan, Avid’s senior vice president of products and solutions. “Pro Tools|HDX and Pro Tools 10 software mark an enormous leap forward in sound quality and efficiency, enabling our top professional customers to deliver their best sounding, most creative work in less time.”

What customers are saying

“The engineers at Avid are thinking about the way people listen to and create music,” says Tony Maserati, mixer, producer, and engineer (Lady Gaga, Beyoncé, Alicia Keys). “The design and the architecture of the new Pro Tools|HDX are going to allow us to do things that we could only have imagined. It’s faster at getting the idea from my head to my workspace. It makes things happen quicker and allows those ideas to come to fruition faster—both on the technology side and the workflow. Does that give me a competitive edge? Of course it does.”

“We’re trying to make art and express ourselves and work towards making something that’s really enjoyable to the audience,” adds Will Files, sound designer at Skywalker Sound (The Tree of Life, The Smurfs, Cloverfield). “Having this technology lets us work faster and easier—with fewer constraints—and achieve our artistic intent with fewer hurdles. I’m over the moon to see all of these new features in Pro Tools 10 that I’ve been wanting for years. The fact that you can [now] play sessions off of a network storage [device]—that’s going to change everything. That alone—especially for a large facility such as ours—will allow us to manage our projects in a completely different way.”

“Pro Tools|HDX with Pro Tools 10 sounds amazing,” says Vaughn Merrick, engineer, mixer, and producer (Amy Winehouse, Jason Mraz, The Chemical Brothers). “The power of HDX finally allows me to record at 176k sample rates and 32-bit floating bit depth without having to worry about power or latency. This is a huge step up from TDM. When people hear how good this system sounds, I believe there is going to be a paradigm shift in what people expect from their digital systems.”

Avid Vantage

Concurrent with the launch of these exciting new solutions, Avid is pleased to announce the Avid Vantage Program, an annual membership program for Pro Tools customers that provides many great benefits. Avid Vantage subscribers receive unlimited online technical support, plus deeply discounted expert phone support when they need it. They also gain access to a great collection of audio plug-ins, and for a limited time they’ll receive a high-value Avid Store coupon that can be applied to new software purchases or upgrades.

In addition, Pro Tools customers can also upgrade their membership to include hardware coverage for an Mbox, Eleven Rack, or 003 audio interface or a Pro Tools|HD system, protecting valuable investments and delivering peace of mind with advanced hardware repair or replacement—even when the product’s warranty has expired.

Availability and pricing

Pro Tools|HDX

Complete Pro Tools|HDX systems, which include the Pro Tools|HDX PCIe card, Pro Tools HD 10 software, and a choice of Pro Tools HD Series interface, will be available worldwide on November 18, 2011. Pricing is as follows:

New Pro Tools|HDX systems start at $9,999 US MSRP
Pro Tools|HD 1 owners can crossgrade to Pro Tools|HDX starting at $7,999
Pro Tools|HD 2 owners can crossgrade to Pro Tools|HDX starting at $6,999
Pro Tools|HD 3 owners can crossgrade to Pro Tools|HDX starting at $5,999
Pro Tools|HD Native owners can crossgrade to Pro Tools|HDX for $7,499

Pro Tools 10 software

Pro Tools 10 software is available worldwide now. Pricing is as follows:

Pro Tools 10 software (full version) retails for $699 US MSRP (please note that Pro Tools HD 10 software is bundled with Pro Tools|HD family systems only, and is not available for separate purchase except as an upgrade)
Pro Tools 9 owners can upgrade to Pro Tools 10 for $299
Pro Tools HD software owners can upgrade to Pro Tools HD 10 starting at $999

Crossgrade pricing is also available for owners of Pro Tools LE®;, Pro Tools M-Powered™, and Complete Production Toolkit. For more pricing details, visit avid.com/store.

Avid Vantage Program

The new Avid Vantage Program will be available worldwide in Q4 2011 to Pro Tools users with all of the great benefits described above, for $149/year US MSRP. Customers who purchase Avid Vantage for Pro Tools can add additional coverage for Mbox family, 003 family, and Eleven Rack hardware purchases for $29/year US MSRP, and for Pro Tools|HDX, Pro Tools|HD Native, and Pro Tools|HD hardware purchases for $299/year US MSRP.

Avid

Leave a Reply

Your email address will not be published. Required fields are marked *