Avid has introduced Pro Tools | First, offering artists, audio enthusiasts, and aspiring pros access to many of the same music creation tools used by top professionals and facilities, and at no cost.
Avid also announced Pro Tools 12, giving usaers more choice over how they purchase and deploy their tools, collaborate with others, and get more exposure for their work. Customers can now subscribe for as little as $29.99 per month or buy Pro Tools software outright.
With these new options, users can stay current with future software updates and innovations as soon as they are released via the cloud, at no additional charge.
“The goal of Avid Everywhere is to provide a common platform where everyone—from aspiring pros to established artists and professionals—can come together and create their best work,” states Avid chairman, president and CEO Louis Hernandez, Jr. “Our comprehensive global ecosystem delivers on this promise, making it possible for content creators to tell their stories and connect to the world’s widest network of artists, film studios, broadcasters, and media organizations.”
Avid has also announced Cloud Collaboration, initially to be accessed by Pro Tools users with others to follow, providing a set of collaboration capabilities that enable artists to compose, record, edit, and mix sessions working with other Pro Tools users in the cloud.
The Avid Marketplace allows Pro Tools users to engage in a community of artists, acquire new plug-ins and apps as they need them, store their work securely in the cloud, and post their finished assets or Pro Tools session files for others to license in their productions.
And, underscoring the company’s commitment to the music notation market, Sibelius | Cloud Publishing is a new publishing technology that revolutionizes the way sheet music scores are sold online. With a Sibelius | Cloud Publishing-enabled site, publishers can allow customers to view, play, transpose, print, and purchase scores using any current web browser or mobile device, including Android, iOS, and Linux.
