U.K.-based Optimal Audio, which manufactures control devices, amplification and loudspeakers for small- to medium-sized commercial installations and is part of the Focusrite Group, has announced the appointment of Audio Brands as its exclusive distributor in Australia.
Based in Sydney, Audio Brands specializes in the commercial audio and AV markets, supplying Australia through a wide network of dealers and integration partners backed by a reputation for quality customer service.
“We’re thrilled to be representing such an innovative range of products,” says Don McConnell, director of Audio Brands. “The experienced team behind Optimal Audio truly understand the requirements of the commercial audio market, and it’s refreshing to see a focus on the user interface. The Optimal Audio range complements our existing brands perfectly and we’re looking forward to introducing the Optimal Audio solution to our integrator customers and consultants.”
David McKinney, sales & support, APAC, Optimal Audio, adds, “We are proud to be able to partner with a distributor of the caliber of Audio Brands in Australia. Their strong technical background and expertise in the commercial audio market is perfect for the solutions that Optimal Audio offers. The unique Zone processors and WebApp are catching a lot of early attention in Australia thanks to the initial work Audio Brands have done. Now we are shipping the full Optimal Audio range, we are ready to move in Australia.”
Dom Harter, managing director at Optimal Audio, is well acquainted with Don McConnell and Audio Brands and concludes, “I’ve known Don for many years and worked with him before, so I’m especially delighted to have Audio Brands taking care of our distribution in Australia. The company sets very high standards and Optimal Audio couldn’t be in better hands.”
