New commercial audio brand Theory Professional has announced that it will be making its official debut at the upcoming InfoComm 2023 show in Orlando at the Orange County Convention Center at booth 4989 and demo room W223A.
Theory states that its product ecosystem is unique in that it offers many of the performance qualities of professional audio products with the added sonic detail and resolution of higher-fidelity products. The line is comprised of utility loudspeakers (in-ceiling, in-wall and mountable models as well as pendants and soundbars) joined by subwoofers and amplified loudspeaker controllers. The company is also scheduled to release a range of all-weather options in the second half of 2023.
“Theory makes a simple promise to deliver the very best performance in every product category we enter,” says CEO Paul Hales. “A big claim for sure, but early feedback from AV integrators and specifiers has been unanimous – Theory has set a new bar for performance and design.”
“Theory is positioned to be the premium audio solution for the commercial AV market,” adds Marc Bertrand, COO. “Combine that with an organization focused on customer service, and we are confident we will deliver. We look forward to demonstrating just that to a broad audience at InfoComm 2023.”
Demonstrations will run every hour, on the hour, June 14 – 16 during official InfoComm show hours as well as between 11:00 a.m. – 5:00 p.m. on Tuesday, June 13. Anyone interested in learning more about the Theory Professional line can reach out directly to:
- C&C Technology Group: Metro & Upstate New York, New Jersey, New England, Mid-Atlantic
- Mavric Incorporated: North Carolina, South Carolina, Tennessee, Georgia, Alabama, Mississippi
- Online Marketing: Ohio, Western Pennsylvania, West Virginia, Indiana, Kentucky, Michigan
- Sound & Sales West: Southern California, Southern Nevada
- RTSales: Florida, Puerto Rico
- Connect West: Western Canada
- BG Media Solutions: Ontario
- MM Technologie: Eastern Ontario, Eastern Canada
For interest and inquiries regarding all other regions, reach out to Theory’s Bertrand at [email protected]
