ISE 2022, slated to be held May 10-13 in Barcelona, will present more than 800 exhibitors set over six Technology Zones across five halls of the Gran Vía trade center showcasing their latest developments will in multipurpose AV products, platforms and technologies.
“I’m delighted, and honoured, to be standing here today five years since Integrated Systems Events, and its co-owners AVIXA and CEDIA, decided to relocate the Integrated Systems Europe show to Barcelona,” says ISE managing director Mike Blackman. “After 16 years in Amsterdam, it was time for us to find a new home for our show, and in just two weeks’ time, ISE 2022 will open its doors at the Gran Vía, Fira de Barcelona.”
A five-day conference program also runs throughout the week covering topics that include retail technology, to control rooms, live events, education, and even superyachts. Over 150 presenters are confirmed to participate in the program. Further, professional development opportunities are provided through certification and learning programs curated by AVIXA and CEDIA both onsite and in the city.
“AVIXA is proud to be a co-owner of ISE with CEDIA and we could not be more excited with our new home in Barcelona,” says David Labuskes, CEO of AVIXA. “We are looking forward to continuing our strong partnership with the city of Barcelona, as well as strengthening our relationship with the Fira de Barcelona. These relationships were formed before the pandemic and strengthened during it. I’m sure they will only grow stronger as we look toward an amazing future for the AV industry and the ISE show.”
Keynote Day One on May 10, entitled “Exploring the Heritage of Tomorrow,” will be presented by Refik Anadol, a leading media artist and pioneer in the aesthetics of data and machine intelligence. In addition, a special event will be presented on the façade of Casa Batlló on the evening of May 7, a collaboration between Anadol and OFFF Barcelona, a festival of creativity, art and digital design, and ISE 2022.
Keynote Day Two on May 11, entitled “Next Generation Immersive Entertainment,” will be presented by Alan Greenberg, the CEO and co-founder of Illuminarium, an experiential entertainment company created by leaders in cinematic immersion, interactive content, and theatrical design.
ISE will also present the ISE Immersive Art Experience, with award-winning company Exhibition Hub to curate a unique 650-square-meter virtual reality experience art installation at the Fira Gran Via that combines several of its award-winning immersive art experiences. In addition, I RISE at the Plaça d’Espanya is a projection mapping show that will explore the themes of hope, regeneration and renewal created and produced by Barcelona-based Flaix Studio that will run each evening on May 9-11.
Also taking place on May 10-22 in Hall 4 of the Gran Via isthe IOT Solutions World Congress (IOTSWC), the largest international event devoted to industry transformation through disruptive technologies. The linking up of the two events will provide a unique opportunity to explore the crossroads between two different sets of disruptive technologies. IOTSWC will bring together entities working on Artificial Intelligence, Digital Twins, Internet of Things and Quantum Computing.
ISE growth expectations:
• The AV industry to grow to $329bn by 2026, average growth rates of 7.2% CAGR*
• Across Spain pro AV revenue €3bn in 2022, to rise by 6.2% by 2026*
• ISE show 800 exhibitors in 2022 to grow to 1,775 by 2026
• ISE show to increase net floor space from 42,000sqm to more than 77,000sqm by 2026
• By 2023 ISE to contribute €250-300m to Barcelona economy, growing to €500m by 2026 (SOURCE: UFI)
*Source: AVIXA IOTA Report
