Calrec has appointed Group One Limited (Farmingdale, NY) its distribution partner for the U.S., with the announcement coming from James Gordon, CEO of Audiotonix, parent company for the Allen & Heath, Calrec and DiGiCo brands.
The move is expected to enable Calrec to expand its market breadth across the U.S. and continue to maintain high levels of service as business increases with the expanded portfolio, including the newly launched Brio36 compact broadcast console and Remote production RP products.
The appointment will not affect Calrec’s relationship with Studio Consultants Incorporated (SCI), which has worked with Calrec for many years and will continue its dedicated Calrec sales and support efforts in the East Coast regions of the U.S. in conjunction with Calrec and Group One.
Audiotonix CEO James Gordon states, “Having worked with Jack [Kelly, Group One president] for a number of years, it made perfect sense for Audiotonix to further partner with Group One. Jack has always been a significant member of the DiGiCo team, but moving him to family status and having him now working with Calrec is the ultimate for us and our clients.”
Calrec MD Nigel Beaumont adds, “Group One has an exemplary record over many years of supporting customers, both new and established, with effective and efficient solutions to their challenges. They’ve grown through working with customers and understanding their needs. They can be relied on to be there when they are needed, and that’s always been the Calrec way, too.”
Kelly concludes, “Over the last few years, the Calrec and DiGiCo sales teams have worked closely together in the U.S., collaborating on customers that benefited from solutions from both brands. It seems a natural fit to formalize that cooperation, and to look to how we will continue to build our Calrec and DiGiCo sales and support frontline team here in the States. Having the further investment from Audiotonix will allow us to build on the business and offer even more benefit to our clients in the future. And it does, of course, mean I have to spend more time with those Brits.”
