Optimal Audio has announced the appointment of Allied ProTech, based in Orange County, CA and founded by industry veteran Rik Kirby, as the U.S. distributor of the company’s entire line of commercial audio products.
Allied ProTech is focused on simplifying the challenge of bringing international brands to the U.S. market, operating as an extension of the brand in providing support and service to meet requirements of its individual partners.
“Optimal Audio is a brand born from great heritage, and their focus on ease of use and installation meets a need we’re seeing from our partners across the U.S. market,” Kirby says. “We’re excited to be working with them, and we’re looking forward to introducing the Optimal Audio range to our reps and customers at the upcoming InfoComm trade show in Orlando.”
Optimal Audio managing director Dom Harter adds, “I’ve known Rik for quite some time and value his deep knowledge of the way the US market works. He’s held senior management positions with a number of international audio manufacturers where he’s been responsible for sales, marketing, operations and production, so it’s safe to say that he fully understands every aspect of bringing a brand to market. We look forward to working closely with Allied ProTech to establish Optimal Audio as a leading player in the U.S. commercial audio market.”