VUE Audiotechnik has announced the appointment of Media Logic as the company’s new distribution partner for Austria, Germany and Switzerland.
Established in 2006, Berlin-based Media Logic also distributes premier pro audio brands Fairlight, Eurotaker, Ardis and SCOTTY.
“For nearly two years we have been searching for a top sound reinforcement line to add to our portfolio,” remarks Media Logic CEO Holger de Buhr. “With a team of established audio professionals behind it, VUE has already made a strong impression with a rapidly growing line of well-engineered products.
“Excitement surrounding VUE is extremely high, and we’re looking forward to working with such a dynamic young company.”
The announcement marks the latest milestone in the aggressive expansion of VUE Audiotechnik’s worldwide sales and distribution organization. The company, which launched at the ProLight + Sound Expo in Frankfurt last March, has already introduced more than 25 new products in its first 10 months of operation.
Jim Sides, VUE executive vice president, adds, “Media Logic is the perfect fit for VUE because they share our core belief that strong, long-term customer relationships are essential for a successful business. Media Logic has a tremendous commitment to their customers and an excellent reputation for service and support. I’m delighted they’ve agreed to join the VUE team.”