Full Compass recently announced the addition of Tom Farley as its Advertising and Marketing Manager, where he will lead a team that is responsible for all of the company’s marketing activities.
Roxanne Wenzel, Director of Sales & Marketing at Full Compass, states, “Tom brings a breadth and depth of experience along with skills that are incredibly unique and hard to find in this community.”
Wenzel adds, “Because Tom understands both the global marketplace and our local and corporate cultures, he will be able to fit into our company very quickly and help us continue to grow our business.”
Farley is originally from Madison, WI and graduated from Georgetown University with a degree in Marketing. He has more than 15 years of worldwide marketing experience working at financial institutions in New York, including Citibank, Bear, Sterns & Co. and KPMG.
He also manages The Chris Farley Foundation, the nationally recognized non-profit he created in 1999 to develop drug and alcohol prevention programs for youth audiences.
In 2003, Farley returned to Madison where he served as Director of Marketing for the Greater Madison Convention & Visitors Bureau, and more recently authored the New York Times bestselling book, The Chris Farley Show, A Biography in Three Acts.
“It’s not easy finding creative class marketing opportunities that are both national in scale, yet still able to maintain a culture that is as enriching and unique as Madison itself,” says Farley.
Full Compass, which recently moved into newly built, expanded facilities, looks to capitalize on Farley’s diverse experience to help them push into newer technologies and specialized markets.
