The Farm AV has announced the addition of Los Angeles-based Patrick Birch and Salt Lake City-based Don Heisler to its rep team in bolstering support in Southern California, the Southwestern U.S. and the Rockies.
“The Farm has developed a reputation for truly standing behind the factories we serve,” says CEO John Hood. “Don Heisler and Patrick Birch have both made long careers out of keeping promises in the Rockies and the Southwest. The timing and fit could not be better as we reach new customers with these mature relationships already in place.”
Birch comes to The Farm with more tjat 20 years of experience in the professional AV market holding sales and management positions with dealers, integrators, and manufacturers, most recently as the western regional sales manager for Kramer Electronics. He is partnering with Matthew Jensen to support customers throughout Southern California and Arizona.
Heisler hails from Utah-based manufacturer rep firm Signal Marketing, where over the course of three decades, he provided customer service and technical support to inside and outside sales for a variety of pro AV manufacturers, including Audio-Technica, Visionary Solutions and Juice Goose. Heisler will be joining Dana Nickel in the Rockies and Southwest territories.
