DPA Microphones has announced that its UK Division, Sound Network Ltd, has rebranded as
DPA Microphones UK.
“With the official launch of DPA Microphones UK, we look forward to streamlined operations and presence throughout the region,” says Kalle Hvidt Nielsen, CEO, DPA Microphones. “This enhanced operational collaboration between the UK and our headquarters in Denmark better positions the brand to manage new and existing customer requests in this part of the world.”
The rebrand is intended to streamline internal processes and bring the UK operation more in line with other DPA territories in Europe. This includes shipping all orders directly from the production facility in Denmark, along with more consistent delivery times.
DPA Microphones UK is also leaving Kentish Town to relocate to a new, purpose-built office space in Dalston, London in a move offering an opportunity to reorganize and refresh the UK team. And, DPA Microphones UK will terminate distribution of Quested Studio Monitors and Smart Research.
“Rebranding as DPA Microphones UK is a natural progression, aligning us more closely with our colleagues within the global DPA team,” concludes Sam Simon-Norris, VP sales and marketing, DPA Microphones UK. “We are extremely excited to enter 2024 with a renewed focus and drive for taking DPA to the next level within the UK. The change is not without a pang of sadness as we say goodbye to the Sound Network brand. We thank founders Pete Wandless and Ralph Dunlop for starting such a fantastic company, and all the employees past and present who have brought DPA Microphones to the position it is currently within the UK market.”
