Sound Devices has announced the appointment of Bryan Lee as its sales manager for the Asia Pacific (APAC) region, where is bringing more than 20 years of experience to his new role.
Lee began his career in 2003 in pro audio retail sales with Hung Brothers Electrical Trading, the first Sound Devices distributor in Singapore. In 2005, he transitioned to Sennheiser Electronic Asia, a Sound Devices distributor for Southeast Asia, serving as a Singapore sales executive. While there, he worked with RF coordination and frequency planning for broadcast and live sound, and was promoted in 2008 to Philippines country manager in developing the business of Sennheiser, Neumann, L-Acoustics, and Sound Devices.
More recently, he worked with XN3 PTE. LTD, the Southeast Asian distributor for Sound Devices, Wisycom, and Ambient Recording, where he championed the importance of RF distribution and coordination across Southeast Asia and traveled throughout the region to support end users in broadcast, sporting events, location sound, and live sound environments.
“Bryan brings a special combination of skills to Sound Devices,” says CEO Matt Anderson. “He is adept at using Sound Devices gear, has a keen understanding of the pro-sound market throughout the APAC region, has a strong work ethic, and a brilliant sense of humor. He will be an asset to our company and our partners throughout the region.”