Shure has announced the evolution of its hybrid XLR/USB dynamic microphone with the launch of the new MV7+, designed primarily for podcast, streaming and music applications, and offering a sleeker design and software upgrades in comparison to its predecessor, the MV7.
The new MV7+ incorporates Shure’s proprietary Voice Isolation Technology designed to help eliminate background noise. It also includes a new onboard digital signal processing (DSP) engine that powers a suite of added features such as an improved Auto Level Mode, a Digital Popper Stopper for enhanced plosive control, a Real-Time Denoiser, and Adjustable Reverb. Also onboard is a full-touch LED live meter display.
The MV7+ integrates with the free, new MOTIV Mix desktop app, Shure’s latest MOTIV software interface. It provides users with the ability to configure all aspects of the microphone, and it also offers multi-track recording and routing to support users with a added control of their live streaming and recordings.
“Modern content creators and streamers are constantly searching for new ways to customise their set up and sound to set themselves above the pack,” says Sean Sullivan, associate director of global product management at Shure. “The MV7+ is our answer to this challenge. It builds off the legacy of the MV7 and delivers broadcast-quality audio in any setting while empowering creators with intuitive customisation and control. Through our latest DSP innovations and the new MOTIV Mix desktop app integration, the MV7+ is set to redefine excellence in audio recording for every session.”
The MV7+ provides hybrid USB-C and XLR output and connects with laptops and phones (iOS and Android). The MOTIV Mix software interface allows users to customize the LED panel, access up to five multi-track recording and routing channels, and fine-tune settings like sound signature, gain, and more. A Beta version of the new software will be available with the MV7+.
Key features of MOTIV Mix include:
— Multi-Channel Mixer: Control multiple channels of audio to record, monitor or use mixed audio for livestreams.
— Soundcheck: Check the mic’s gain setting and optimize it.
— Redefined Monitor Mix Slider: Mix mic output and system audio playback levels individually.
MOTIV Mix will soon be compatible with other legacy MOTIV products such as the MV7 and the MVX2U. The new MV7+ comes in two colors (black and white). The black version is available now at Shure.com and select retailers starting at $279 / £279/ 329€. The white version will be available this summer starting at $279 / £279 / 329€, along with a special bundle, the MV7+ Podcast kit that includes the microphone in black and a Gator mic stand, starting at $299/ 349€ / £299.
Each purchase comes with a 3m USB-C to USB-C cable, a printed quick start guide, and a MOTIV MIX Art Card with download instructions. Other accessories such as a 15-inch USB-C to lightning cable and a replacement foam windscreen are available for purchase individually.
Go here for additional information on the new MV7+ podcast microphone.
