Ron Greenberg has been names senior vice president of marketing at Avid, where he will lead all global marketing efforts across the company’s market-leading hardware, software and services offerings, including corporate branding, web presence and demand generation initiatives.
Greenberg brings more than 25 years of global marketing experience, serving a wide range of customers, to the position at Avid.
Most recently he served as chief marketing officer and senior vice president of digital media for TouchTunes Interactive Networks.
He has held a variety of leadership roles at a diverse set of companies including Microsoft, where he was general manager of enterprise and partner marketing; and IBM, where he held a variety of senior leadership roles including responsibility for global industries marketing.
