Music industry veteran Rick McClendon has been named the new general manager of Aphex Systems.
McClendon’s Pro Sales Management was the first company in professional A/V to offer outsourced sales management consulting, bringing the sales strategies and expertise of major corporations to small and mid-sized music technology manufacturers.
Shortly after signing on with Pro Sales Management, Aphex Systems was acquired by DWV Entertainment, a newly created company run by industry veterans David Wiener and Robin Sibucao. As one of their first acts, Weiner and Sibucao appointed McClendon to the Aphex GM position.
“Rick’s resume and reputation speak for themselves,” said DWV Co-Founder and COO Robin Sibucao. “In a very short time, his work has had a major impact on the Aphex brand. Rick was the obvious choice to lead Aphex into a new era, and we’re pleased to welcome him on board.”
“Aphex is one of the audio industry’s legendary success stories,” added McClendon. “It was also one of Pro Sales Management’s first clients, and as such holds a special place for me. I was both surprised and honored to be offered the position, and I’m truly excited for the opportunity to help build a new direction and a new future for this great company.”
McClendon’s appointment was officially announced at the recent 2010 InfoComm show in Las Vegas, where he joined Wiener and Sibucao in meeting with colleagues and customers.