Prakash Moorut, the global head of spectrum and regulatory affairs at Shure, has been elected as chair of the Regulatory, Policy & Spectrum Working Group of the 5G Media Action Group (5G-MAG), an association bridging the media with information and communications technology industries that influences standards and deployments while providing framework for collaboration for implementing 5G technology for media production and distribution.
In the role of chair, Moorut will help lead the 5G-MAG RPS by leveraging Shure’s long-standing involvement in developing audio technologies and his previous experience in the mobile industry to support the main objective of 5G-MAG RPS to understand and evaluate the regulatory framework for the use of 5G in the domains of media production and distribution, including for Programme Making and Special Events (PMSE).
“The impact of 5G technology in the professional audio landscape is essential to the entire communications industry,” says Avi Vaidya, executive vice president of product development and CTO at Shure. “The collaboration between members of 5G-MAG is important to the future of how we communicate.”
As wireless microphones continue to play a pivotal role in enabling productions across a swath of life, culture, and the economy, new regulations will impact these areas. Beyond the traditional role of wireless microphones in broadcasting and film production, wireless microphones enable productions in a wide range of sectors including news reporting, theater, music, sports, worship, civic events, transportation infrastructure, and education.
“The media industry needs to keep innovating,” states Moorut. “It’s an honor to serve in this important role that brings key stakeholders together to address the regulatory aspects for the potential use of 5G for media production and distribution.”
Before serving in Shure’s role, Moorut spent more than 10 years with Nokia, most recently serving as head of spectrum standardization, where he led the company’s efforts on global spectrum standardization and policy. He brings additional global regulatory experience from his previous role at Motorola for 14 years. In December 2021, he was also appointed as chief regulatory officer of the Wireless Innovation Forum (WInnForum) for another term.
