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Mike Sumner Joins L-Acoustics Creations As Business Manager

Exploring new business opportunities, developing sales targets and strategies, gathering and sharing market intelligence, and more.
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New L-Acoustics Business Manager Mike Sumner.

L-Acoustics Creations, which brings professional systems and immersive sound spaces to residential, marine, and architectural environments, has appointed Mike Sumner to the position of Business Manager, based at L-Acoustics Americas headquarters in Westlake Village, CA.

In this newly created role, Sumner is spearheading the growth of the brand throughout the United States and Canada, reporting to L-Acoustics Creations Global Business Manager Nick Fichte, who’s based in London. Sumner’s is exploring new business opportunities, developing sales targets and strategies, gathering and sharing market intelligence, building and supporting the brand’s Certified Integrator network, and collaborating with the manufacturer’s application and communications teams, among other duties.

He brings more than a decade of experience in residential audio to the role. He spent nearly eight years with Harman International’s Luxury Audio/Lifestyle Division working as U.S. Team Lead and Senior Global Field Support Engineer. He also served as Senior Audio Consultant and Luxury/Pro Audio Coordinator for the Lifestyle Division’s New York City operations. Prior to that, he held managerial positions with both Bose and Adorama, plus operated a personal technology consultancy, Electro Consulting. He holds an Electrical Engineering degree from DeVry University in North Brunswick, NJ.

“Since inception, L-Acoustics Creations has made great strides in connecting with integrators in the UK and Europe,” says Fichte. “Mike will play a key role in bringing the power of professional audio to integrator partners in the North American markets. His passion for the high-end, luxury home audio market, combined with an understanding of how L-Acoustics Creations sound systems and immersive sound spaces offer something truly different, sets the stage for growing our reputation and client base.”

“L-Acoustics Creations is perfectly positioned for expansion, and I’m very excited to be joining the company,” Sumner adds. “If you take the vision our founder, Christian Heil, has for the Creations division and combine that with the long-running heritage and success of L-Acoustics in the pro audio market, it’s quite apparent that this company offers an experience unlike anything else in the home market.

“I look forward to showcasing our products in person—both at upcoming trade shows and in our California showroom—because experiencing these systems, as well as our immersive sound spaces, Island and Ocean, quickly proves that L-Acoustics Creations is much more than just another loudspeaker brand. Rather, it’s the start of a massive paradigm shift on bringing the uncompromising sonic experience of live concerts, theater, films, and more into the home.”

L-Acoustics Creations is a first-time exhibitor at CEDIA Expo 2021 in Indianapolis this coming September 1-3, booth 1309.

L-Acoustics Creations

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