DirectOut has announced the appointment of New Delhi-based Advanced Telemedia (ATM) as the exclusive distributor of its product line in India.
Established in 2002, ATM also regional offices in Mumbai and Kolkata. The company’s portfolio includes distribution partnerships with several leading brands, and its client list includes some of India’s largest broadcasters, including BBC, Network18, Disney, Times Network, ABP, NDTV, Republic TV, Zee News and CNBC.
DirectOut states that working with ATM opens up new opportunities for bringing its Audio Solution Model (ASM) to a wider audience in India. ASM offers modularity in both hardware and software, using a five-layer structure built on high-quality hardware platforms that are designed to provide a flexible application.
Luca Giaroli, chief solutions officer at DirectOut, says, “This collaboration is a win-win for both companies. ATM shares our commitment to delivering the best for our customers. We are confident that DirectOut’s ASM will optimise production to international standards.
“The partnership with ATM is another step in this direction and we look forward to setting the highest standards of audio excellence in India.”
