Responding to increasing demand after a series of successful demos in August, VUE Audiotechnik leadership just announced plans to expand the U.S. leg of their tour another eight weeks—hitting key demo sites throughout North America before expanding globally.
“This is very different from the typical loudspeaker demo in that we’re meeting with potential customers at their own facilities, and demonstrating our entire line,” explains VUE executive vice president Jim Sides. “This format not only allows potential customers to audition our entire range, but it presents our team with an opportunity to better understand each customer’s unique business model.
“This is the type of personalized demo that I’ve always wanted to do, and we’re thrilled that people are responding so well to the format and to our products.”
The demo tour features a full complement of VUE Audiotechnik’s current offerings.
Identified by VUE’s CEO Ken Berger as the “first wave,” the current lineup was revealed at the InfoComm show in Vegas last June. It includes three product classes encompassing a broad range of systems, from the most compact contractor offerings to VUE’s flagship h-Class Active models.
Berger reports that a “second wave” is scheduled to arrive before the end of the year, and that those new products will be incorporated into the tour at that time.
“The VUE speakers clearly appeal to a diverse customer base,” states Steve Gorski of The SG Group, VUE Audiotechnik’s representative in the Southwest U.S., and an active participant in the first six stops of the tour. “From touring sound to AV integrators, the demos we’ve conducted have generated enthusiastic feedback across the board, and the resulting ‘word of mouth’ is fueling intense interest throughout the audio community. The momentum is definitely building, and I’m incredibly excited to be a part of it.”
The VUE team is conducting demos this week in Tennessee, North Carolina, and South Carolina.
From there, the demo tour moves to Florida and Georgia (Sept. 9-15), before heading north to New York and other northeast states.
The tour will then turn west, booking additional stops throughout October.
Those interested in participating in the demo tour are encouraged to contact their local VUE Audiotechnik representative. Contact information, as well as the growing list of tour stops, can be found online at www.vueaudio.com/events
