Universal Audio, developer and manufacturer of professional audio recording hardware and software, has appointed Erik Hanson to the position of Director of Marketing.
Having logged more than a dozen years at some of the audio and music industry’s top companies, Hanson brings a wealth of creative marketing communications experience to Universal Audio.
Most recently, Hanson headed 3dB Creative, a Seattle-based advertising and web development agency catering to the MI and Pro Audio industries.
Previously, he was Creative Director for the Mackie, Ampeg and EAW brands at LOUD Technologies Inc, and before that was Communications Manager at Roland Corporation US.
“We’re extremely pleased to have Erik onboard as our Director of Marketing,” commented Greg Westall, Vice President of Product Marketing for Universal Audio. “He brings a unique blend of ad agency chops, online savvy, and a deep understanding of the pro audio and recording industries. Put simply, he’s the perfect guy to help take Universal Audio to the next level.”
“Frankly, the weather in Seattle kinda sucks,” says Hanson. “I’m looking forward to surfing and getting a tan in Santa Cruz. Oh yeah, and also helping build the legacy of the great Universal Audio brand.”
