The Garden, a sophisticated mix and dubbing studio in the heart of Brooklyn is growing its business with a Solid State Logic AWS Hybrid console/controller.
The studio, consisting of a large control room and drum kit-sized dubbing room, successfully bridges the gap between in-the-box and out-of-the-box mix projects with the AWS as the center of the operations.
The Garden relies on SSL’s sonic legacy to attract and retain clients.
“I’ve been in the studio business for more than 24 years. With the Garden I wanted to create a mixing studio that could handle the way contemporary artists create and record music,” says Drew Vogelman, owner and mix engineer for The Garden. “Workflow over the years has changed from all analog and tape to completely DAW-centric, and everything in between.
“While there is a lot of talk in the industry about in-the-box versus out-of-the-box, it’s really about how you effectively maximize both worlds to get the best final sound.
“SSL really hit the nail on the head when they developed the AWS and our clients are pleased as well.”
The extent of confidence in the sonic capabilities of the AWS is evident through a try-it-out deal Vogelman made with an English producer who just completed a project for a budding artist in Chicago.
“I listened to one of the tracks from the Chicago sessions at a mutual friend’s house and made the offer of mixing the track on the SSL and if all went well, we would continue from there,” Vogelman relates. “This project was good having been mixed in-the-box, however, when anything is put through the AWS, it brings the sonic quality to a whole new level.
“Long story short, he flew in, we mixed the first song and he was just blown away by having not just the flexibility of the analogue workflow, but the sonic quality.
“It’s an SSL, and it sounds phenomenal. The AWS is a great creative tool and good for the bottom line. This console attracts business.”
In addition to the large control and dubbing/tracking room, The Garden offers a wide range of classic guitar amps in isolated booths in the basement of the facility.
Once again, the AWS brings the guitar tracks to another level beyond the DAW guitar amp simulations.
“I have never been a big fan of guitar amplifier plug-ins on a DAW, so we equipped the studio with a range of 12 different classic amps in our basement isolation room,” states Vogelman. “When we begin mixing, I route the dry guitar track through the AWS down to a select guitar amp, then bring the sound back into the AWS through a live microphone. What a difference!
“This re-amping process, as I call it, turns an okay, simulated guitar track into a monster track with all the grit, personality and nuance captured through the AWS. It is simple choices like these that make working with the AWS so valuable on every level. The AWS is literally the centerpiece of our business.”