Caribbean Electronic Enterprises, the manufacturer of Sound Barrier brand products, has announced a new agreement with Johnny Q USA for worldwide distribution of the entire Sound Barrier line of products.
Spearheaded by John H. Quan, known in the production industry as “Johnny Q,” the agreement is expected to help strengthen the Sound Barrier brand throughout the globe. Quan has more 35 years of experience in professional audio, video, staging, trussing, lighting, and live sound production, and is also the owner of Johnny Q Sound Company in Trinidad, one of the largest full-service event production and rental companies in the Caribbean.
“We’re ecstatic to be partnering with Johnny Q for the distribution of the entire Sound Barrier product range,” states George Mederos, president and CEO of Caribbean Electronic Enterprises and Sound Barrier. “For years we have considered Johnny not just a loyal customer but a friend. We’ve always admired his work ethic, valued his input, and his honesty. His network of customers, knowledge, and reputation within the professional audio community is invaluable. We view this partnership as a big step towards our growth plan for the Caribbean, the Americas and the world.”
Quan adds “Sound Barrier is a highly versatile, progressive, honest, and innovative manufacturer with an extensive product line, network and a bright future. I’ve always maintained that Sound Barrier was the best-kept secret in the audio industry. I’ve had a close relationship with the Mederos family, and I’m proud to be able to use my expertise and experience in the professional audio industry to help bring these virtues into focus. Initially, our top priority is to bring awareness to the Sound Barrier brand, and we have a plan in place to do that. We have a lot of work ahead of us, but the product speaks for itself.”
Sound Barrier and Johnny Q USA are preparing touring systems and packages that will be made available for small, medium, and large venues at a reduced rate to help in promoting the Sound Barrier brand. In addition, the two entities plan to launch a “Dare 2 Compare” campaign that will welcome all types of clientele to strategically-placed demo rooms around the world to listen and compare Sound Barrier products to other name brands.
Current and potential Sound Barrier customers can expect regularly available inventory, more dealers, increased market presence, live product demos, international showrooms, improved product support, increased social media presence, product videos, tutorials, new products, and aggressive prices.