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Shure & Millar Electronics Celebrate A 60 Year Partnership

The partnership between Millar and Shure has navigated the changing audio industry and outlasted many a challenged economic time.

When Millar Electronics, Inc. was founded in 1924 by James Millar, there was no audio industry as we know it today.

However, their relentless focus on building quality relationships has proven that customer service never goes out of style.

Shure Incorporated will honor Millar Electronics in October as it celebrates its 60th year as a Shure representative.

Millar’s business was initially based on electric motors and parts. As the emerging audio business grew, large distributors of industrial equipment were joined by electronics dealers that emerged to handle specialized products like sound systems.

Millar’s well-established relationships with these vendors made it the ideal choice to represent Shure’s line of audio equipment, and thus began a fruitful partnership in 1950.

Herman Civils, President of Millar Electronics, joined the company in 1981 and has been influential in its growth. Under his leadership, the company has thrived while navigating a changing audio industry and a challenging economic climate.

“Shure is one of the premier companies in our industry and has brought a steady stream of innovative products to the market,” said Civils.

“What is perhaps more important is that Shure consistently attracts and retains the best people in all facets of its business. It is indeed a privilege and an honor to be part of the Shure team.”

“The visions of Mr. Shure and Mr. Millar are realized every day in our continued partnership,” said Sandy LaMantia, President and CEO of Shure Incorporated.

“We can be proud of our combined achievements over the past six decades. Like all organizations who seek to thrive and prosper, we look forward to continuing our successful relationship with Millar Electronics for years to come.”

Shure Incorporated Website

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