FACE has been taking care of Radial’s distribution in BELUX for years. Both parties have now confirmed their partnership once more by placing the Radial brand under FACE’s wings for the Dutch market as well.
Karel De Piere, CEO of FACE explains: ”Radial is a brand with a wide range of smart solutions and problem solvers. Their portfolio contains products that are perfect for the rental, theatre and broadcast market but are equally at home in studios.
Radial fits perfectly in our existing portfolio and aims both at the Professionals market, as well as the MI retail industry. We are confident that we can build on our existing network and years of experience with Radial’s products to serve the entire BENELUX market going forward.”
“FACE has been a distribution partner for Radial in Belgium for years now, so it makes sense to appoint them as distribution partner for the Netherlands. FACE has been expanding into the Netherlands for quite a while now, and with their dedicated local sales team, we are very confident that this is a step in the right direction”, says Peter Janis, CEO of Radial Engineering.