On September 9, 2016, Roland will premiere their first ever, 24-hour online music festival, “The Future. Redefined,” which will debut more than 30 Roland products via streaming video broadcasts from Los Angeles, New York, Toronto, Brussels, Paris, Tokyo and other major cities around the world starting at 4:00pm UTC.
This unique musical instrument festival will span six time zones and feature live performances, new product debuts and demonstrations and interviews with leading artists. Roland chose QSC as the preferred PA system for the event and will feature QSC speakers on three stages including the KLA 12 active line array loudspeaker systems, KW181 18-inch powered subwoofers, K10 and K12 active loudspeakers and KSub dual 12-inch active subwoofers.
During Roland’s festival on September 9 (#909day), the company will debut new synthesizers, digital pianos, electronic drums, DJ equipment, BOSS guitar-related products, accessories, and a new genre of musical instrument never offered before by Roland.
“‘The Future. Redefined.’ was created by Roland to inspire musicians to unleash their creativity,” says Roland Corporation U.S. president and CEO Jay Wanamaker. “We are delighted to have all the sounds of this festival delivered by QSC. They are a company who we know shares our passion to inspire and we have always been pleased with the sound quality when pairing Roland products with QSC loudspeakers.”
“QSC is honored to partner with Roland in celebration of their worldwide musical instrument festival,” says Ray van Straten, senior director of Marketing, QSC Professional. “QSC and Roland customers each value quality and superior performance, making this pairing of brands a very natural and rewarding experience for all. Congratulations to Roland on the launch of this exciting event.”