People | Business

Neutrik USA Appoints Brant Mathiason Regional Sales Manager – Midwest

Focus is on expanding company’s presence and fostering new design opportunities.
Brant Mathiason, new regional sales manager – Midwest,for Neutrik USA.

Neutrik USA announces the appointment of Brant Mathiason to the position of regional sales manager – Midwest, where he is charged with managing and developing customer relationships/activities through the introduction of the company’s new and existing product offerings, with a primary focus on supporting new design opportunities.

Based in Brookings, SD, Mathiason spent almost 30 years with Daktronics, starting in the position of engineering and project management and most recently serving as product manager. He holds a Bachelor of Science in Electrical Engineering from South Dakota State University.

“I learned early on in my career that reliable, robust connectivity is an absolutely crucial aspect of operating advanced technology equipment, regardless of whether it’s an audio, video, or data product,” he says. “Without this, not much else happens. Understanding the importance of the connector’s role in the overall picture, I came to appreciate Neutrik and its commitment to ensuring the most reliable and rugged connectors. Neutrik’s leadership in this market is enviable and I look forward to helping the company elevate its products and reputation to the highest level.”

Neutrik USA sales director Tom Chudyk adds, “In the area of digital signage, few companies are as high profile as Daktronics. Brant’s ascent through the company ranks demonstrates his willingness to learn from experience and use that as leverage to further the good fortune of the company while also furthering his career in the process. That type of initiative is precisely what we look for here at Neutrik and, on that note, I am confident he will do well in his new role with us. All of us at Neutrik USA welcome him aboard.”

Neutrik USA

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