K-array has announced the promotion of Francesco Maffei to serve as area sales manager of EMEA where he is overseeing the company’s sales and marketing activities and initiatives with current partners as well as new business throughout Europe, Middle East and Africa.
Maffei has worked with the company for the past 20 years in a variety of roles, developing an extensive knowlege of the products and serving as an integral part of the growth of K-array. “I’m really excited to take this important next step in my career,” he says. “My priority will be to ensure that K-array continues to build on its position as an innovative pro audio manufacturer with unique audio and now lighting solutions. We have some incredible partners in the region and I’m looking forward to working with them.”
K-array president Alessandro Tatini adds, “We’re delighted that Francesco is taking the reins on EMEA. His deep understanding of the brand which he has helped to build over the years, our products, business know-how and leadership skills, will further strengthen K-array in EMEA with our unique story of passion, innovation and performance, in the exciting era ahead.”