Integrated Systems Events (ISE) Expands Senior Leadership Team

Tom Barker-Harrold appointed senior marketing director and Jeroen Perquin named senior finance director, with Lara Mayer also appointed to the role manager of business development & special projects.
New ISE senior leadership team members Tom Barker-Harrold (left) and Jeroen Perquin.

Integrated Systems Events (ISE) has announced the expansion of it’s senior leadership team with the appointment of Tom Barker-Harrold as senior marketing director and Jeroen Perquin as senior finance director.

“At ISE, we have ambitious goals for the future so it’s important that we have the right team in place to get us there,” says says Mike Blackman, ISE managing director. “Tom and Jeroen join at an exciting time, as we prepare for our special 20th anniversary edition at ISE 2024, and we’re thrilled to welcome their unique knowledge, insights and experiences to our dynamic and international team.

Based in The Netherlands, Perquin brings extensive international finance experience from the energy, engineering and IT business sectors in working for both large multinationals as well as start-up companies. Barker-Harrold, based in the UK, is overseeing the company’s marketing and content strategy across multiple platforms in the lead up to the ISE 2024 show in Barcelona, bringing more than 15 years of AV industry experience to his new role.

“I’m delighted to be joining the team during such an exciting phase,” Barker-Harrold says. “The 20th anniversary edition of ISE promises to be an unmissable event and I’m looking forward to marking the occasion with our valued participants. The show’s evolution since my early visits to the RAI has been impressive and I look forward to building on that into the future, together with our industry partners.”

Perquin adds, “Joining just before the 2023 show, and being new to the industry, it was impossible for me not to be hugely impressed by the quality and the size of the ISE show as well as the diversity and quality of the ISE team organizing it. I am very happy I can bring my international finance experience into the ISE event and to the ISE team, and look forward to the 20th anniversary of ISE and beyond.

In addition, ISE has also appointed Lara Mayer as manager of business development & special projects, where she brings experience in strategic management. The ISE sales team is completed by Siqi Deng as sales assistant and Antonia Lennon as sponsorship manager while the marketing team welcomed Gordon Wong as marketing executive earlier this year. And, the ISE operations team expanded with the appointment of Raúl Ruiz and Loan Muñoz as customer success executives.

Registration for ISE 2024 will open on October 4, 2023.


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