LEA Professional has announced the appointment of Dallas-based Highway Marketing as its independent sales representative firm, covering the states of Texas, Oklahoma, Louisiana and Arkansas.
Highway Marketing offers a 30-year history of supporting the installed sound and video marketplace in the region. The company specializes the integration market, including corporate education and house of worship, and offers training and support for their customers.
“We were initially attracted to LEA because of their versatile amplifier technology, which includes both network and Dante connections, not to mention the legacy of experience that LEA offers,” says Highway Marketing president Scott Baker. “LEA Professional is a great addition to our portfolio and one that customers in our territory are very excited to get their hands on.”
“From day one, Highway Marketing saw the potential our technology brought to installations of all types; but not only that, our companies are driven by a common goal — to make our customers successful,” adds Scott Robbins, VP of Global Sales for LEA Professional. “Highway Marketing is one of the region’s most reputable representation firms and we’re proud to be working with them to further grow and support our customer base in the TOLA region.”
