Eastern Acoustic Works (EAW) has announced Techrep Marketing as its new representatives in the Ohio Valley region, respresenting its entire product line in Western Pennsylvania, Ohio, Kentucky and West Virginia. The company also has reach in Michigan and Indiana for some of its clients.
“We saw the opportunity and value of having a technically oriented sales force serving the AV marketplace,” says Techrep Marketing president Ted Bahas, who co-founded the company with Jeff Mcpherson in 1998. “We have always envisioned ourselves as solution specialists for the products we represent. Our goal is to act as a multiplier for our vendor’s sales and technical teams.”
The Techrep team is comprised of a team of nearly 20 members who work with commercial install, live sound and music retail customers. “In our territory, live sound production and commercial install for performance venues, arenas and stadiums are a staple of our business,” adds Chris Bednar, VP of sales, Techrep. “The EAW brand has some truly innovative products in those areas, so it’s a nice fit with the echelon of brands that we represent. Techrep tends to excel at the things that are a little more complex – our team and their technical ability fit well with EAW’s offering of products.”
As EAW continues to expand its reach and representation throughout the U.S., adding Techrep was an ideal fit for EAW for the Ohio Valley region. “We look forward to working with Techrep,” says TJ Smith, president of EAW. “The firm consistently raises the bar for representation and professionalism, while Chris and Ted prove to be helpful, positive and huge assets to the team.”
