People | Business

Dan Housel Takes Pro Audio Sales Role With Group One Ltd.

Industry veteran supporting DiGiCo, KLANG, MC2 and XTA brands on a wide range of sales, marketing, design and training fronts.
Dan Housel is heading up Pro Audio Sales for Group One Ltd.

Group One Limited, the U.S. distributor for several professional audio and lighting brands, has appointed Dan Housel to the post of Pro Audio Sales to support DiGiCo, KLANG, MC2 and XTA.

Working primarily from the Group One’s West Coast office in Chatsworth, CA, Housel is responsible for developing and overseeing many of Group One’s business relationships. Working with independent rep firms on product releases, marketing, and promotional opportunities, he is also tasked with facilitating product sales, system design, and technical training support for consultants, integrators, touring companies, venues, audio engineers and other customers.

Housel comes to Group One from San Bernadino-based contracting firm Enko Systems, where he handled AV design, engineering, installation, programming and sales, following several years spent as the director of audio for Streamline Audio Visual in Lancaster, CA. In addition to mixing front of house and monitors as a freelance audio engineer over the past 25 years, Housel has served as general manager for 3G Productions in Los Angeles, been a rep with Audio Geer in Huntington Beach, held management positions with both Guitar Center and Sam Ash Music, and co-founded a boutique studio and mobile recording company.

“Dan comes to us with both a strong touring and local audio background, as well as experience in audiovisual system design and installation,” states Matt Larson, Group One VP of professional audio. “Having a lot of real-world, hands-on experience with our product lines to his credit, he possesses the right know-how to assure our partners and customers that they’ll be well taken care of. Dan has also spent time as a music industry sales rep, among other roles, so he’s a familiar face to many of our partners and already feels like family. We’re glad to welcome him to the Group One team.”

“I’m excited to join Group One Limited and be able to have the opportunity to support some of the finest professional audio products available today,” Housel adds. “I’m looking forward to helping further strengthen the presence and position of DiGiCo, KLANG, MC2 and XTA here in the states and put my skills and experience to good use.”

Group One Ltd.

People Top Stories