By PSW Staff • December 6, 2018 Dusty Beach, who's leading SES Creative, a new division of SES serving the church market. SES (Special Event Services), a full-service production company founded in 1986 that’s based in Winston-Salem, NC, has launched a new division called SES Creative that’s focusing on the house of worship market. More specifically, the new division is serving churches nationwide in the U.S., existing to create custom solutions that align creativity with the mission of the local church. A company statement notes that this will be accomplished through a yearly partnership that will include leadership development, creative team training, set design and build, mission-based curriculum, online resources, personalized support, and monthly coaching. SES Creative is being led by Dusty Beach, who has spent more than 20 years serving in various church staff roles, spanning from executive and worship pastor positions to most recently working as a creative/leadership development director. Seeing both his father and grandfather serve the church in full-time pastoral roles, Beach set his eyes on ministry early and took his first staff position at the age of 15. Since then, he’s had the opportunity to develop a unique style of leadership that combines systems and creativity through collaboration to accomplish the mission of the local church. Beach and his team will focus on churches that average in the 300 to 2,000 weekly attendance market, working to bridge potential gaps between technical and pastoral staff through coaching and designing solutions to foster an immersive and thoughtful worship experience. Beach notes that the SES Creative partnership program is designed to address the financial strain currently on churches, stated to cost less than the yearly salary of a full-time creative director. “We’ve been strategic in our pricing platform so that affordability is never a concern for a church of any size. In fact, we’ve worked to price this in a way that will make it hard for churches not to partner with us,” he adds. The design portion of SES Creative has been conceived to provide dynamic stage designs utilizing lighting and scenic elements that will be changed quarterly. This allows churches to have a consistently updated and engaging look for their auditoriums without having to budget for buying expensive equipment that goes out of date and requires constant maintenance. With access to the company’s state-of-the-art inventory, Beach says that SES Creative will be able to outfit churches with equipment previously unattainable to them. The new division will also rely heavily on the relationship with SES Integration, a leading house of worship integrator. “This has been a vision of mine for a couple of years now,” states Jim Brammer, CEO of SES. “Seeing churches struggle with creative visions and very often just giving up, I feel that SES Creative will be able to breathe new life into churches and their staff and become a new standard in church production. “Having watched Dusty lead the staff at my home church for the past three years I have no doubt he is the right person to bring this vision to life,” Brammer concludes. Find out more and contact SES Creative via the links directly below. SES Creative SES (Special Event Services) Tagged with: Business Churches House of Worship Sound Companies System Integrators · all topics Subscribe to Live Sound International Subscribe to Live Sound International magazine. Stay up-to-date, get the latest pro audio news, products and resources each month with Live Sound.