By PSW Staff • October 18, 2018 Michael Weirich and Marc Lopez As part of a planned expansion, d&b audiotechnik has appointed two new management roles to support the growth of the company in the Americas. Marc Lopez joins d&b audiotechnik Corporation as vice president of Marketing Americas. In this role, he leads the US-based marketing team and is responsible for d&b marketing activities in North, Central, and South America. Lopez is a veteran of the professional audio industry, with more than 20 years of experience working with Yamaha Corporation of America in applications support, product management, R&D, and – for more than a decade – marketing management. Until recently, he served as the director of Marketing for Yamaha, where he had established a number of key marketing initiatives including consultant development programs, education programs, major events and digital campaigns. “Marc is a great talent in the industry. He has extensive knowledge and experience, a keen sense of the market, and dedication to building strong customer relationships. We are beyond happy to welcome him to the d&b family,” states Larry Italia, president and CEO of d&b audiotechnik Corporation. ”I look forward to applying my experience to such a high-caliber brand,” says Lopez. “I’m quite inspired by the capabilities and achievements of the team, and I’m also very excited about what the future brings.” Based in Orange County, California, Lopez joins a growing d&b presence on the west coast. Additionally, d&b audiotechnik Corporation announces the promotion of Michael Weirich to vice president of Education and Application Support (EAS) Americas. Weirich has served for over four years as the d&b Support Team manager and has played a key role in establishing education and application support as an integral part of the d&b value proposition. Prior to that, he had been a part of the d&b extended family for many years, working as general manager for Specialized Audio Visual, a d&b audiotechnik installation partner based in Clifton Park, NY. In his new role, Weirich is responsible for building a territory EAS organization and developing the team in line with the global company strategy. d&b audiotechnik Tagged with: Business d&b audiotechnik Marc Lopez Michael Weirich · all topics Subscribe to Live Sound International Subscribe to Live Sound International magazine. Stay up-to-date, get the latest pro audio news, products and resources each month with Live Sound.