Avid has announced the appointment of music and media technology executive David Toomey to the position of senior vice president and general manager of Audio & Music Solutions, joining the company following six years with software tools and digital experiences provider Adobe, most recently serving as senior practice director for music and entertainment and telco markets.
Prior to that, Toomey served as senior vice president of operations for Warner Music Group, leading operations for hundreds of global recording artist brand websites and artist ecommerce sites, and earlier, as Sony Music Entertainment’s vice president of international marketing, he devised and ran global marketing campaigns for numerous marquee recording artists. As part of this executive transition, former Audio & Music Solutions general manager Dana Ruzicka has moved on from Avid after several years of service.
Avid CEO & president Jeff Rosica says, “Avid has a clear vision to do more to enrich the lives of audio professionals and aspiring music creators who are working hard at home, in studios and on the road to realize their goals and earn the recognition they deserve. Surrounding our core competency in media creation and media management technology with David’s crucial digital go-to-market skills, plus his innate knowledge of the music industry, will let Avid go further and go faster to empower more creators and accelerate the company’s strategic growth plans for our Audio & Music Solutions business area.”
Toomey adds, “I’ve seen the influence of Avid’s technologies on accomplished artists and their teams and its presence in settings everywhere throughout my career in the music industry. It’s an exciting time to be joining Avid. As we continue the company’s progress in subscription delivery, seamless customer experiences and high-impact innovation, we’ll more effectively provide many more people with their essential engines for creativity and professional achievement, and for enterprises or organizations to deliver on their objectives.”
