Audio-Technica has announced that it is sponsoring the Relix Studio, a newly revamped live streaming facility run by Relix magazine, serving as the exclusive supplier of headphones and microphones for the studio that’s located in a historic space once occupied by the club Jazz Standard in Manhattan.
The Relix Studio hosts bands weekly to film live performances, interviews and other content that will stream on various platforms including a new Relix Twitch channel (twitch.tv/therelixchannel), Fans.live and Facebook Live and be archived on YouTube. A-T mics and headphones will be used throughout the studio and recording process.
Specifically, Audio-Technica has supplied a range of microphones: AE3000, AE4100, ATM230, ATM450, AE5100, ATM650, ATM350GL with guitar mount, ATM350UL with clip-on mount, AE2300, ATM250, and AT4051b. The company has also provided five pairs of ATH-M50x monitor headphones.
Jesse Lauter, producer of the magazine’s flagship live music program “Relix Sessions,” who has worked with artists such as the Tedeschi Trucks Band, Stephen Stills & Judy Collins, and Scarlett Johansson, notes, “I love Audio-Technica mics. They’re total workhorses while they sound absolutely natural. And, I just know that I can get a lot of mileage out of their microphones for something like our online music series. I might normally be hesitant as an engineer to say that one brand is the exclusive mic for a major production across the board, but with A-T there are just no issues whatsoever.
“We’ve been up and running for several months now, and I couldn’t be happier with the A-T products. I take the multi-track audio that we capture at the studio and take it to my personal facility to fine-tune the mixes – there is something about the way that these Audio-Technica mics capture the audio that makes it particularly easy to mix. I’ve learned a lot about these mics already, and these are tools that I plan to start using outside of this studio. So far, we’ve been using the AE3000 and AE5100 on guitar amps, ATM250 on kick drum, ATM650 and AE2300 on snare, ATM230 on toms, ATM450 on hi-hat, AT4051b on overheads, ATM350 for piano, acoustic guitar, horns, and more. Artist response has been great too, in particular to the AE4100 vocal mic. All of these mics result in a very natural sound.”
Audio-Technica Marketing Director Gary Boss addss, “Relix is a giant in the music scene since 1974, and they continue to be on the cutting edge in so many ways. And now with their revamped facility, they’re one of the first legit music spaces to have their own Twitch channel, which suggests to me how forward-thinking and hip they really are. So, it aligns with Audio-Technica’s roots as a well-established company that continues to innovate and push the envelope.”