Atlona has announced Scott Varner as its new regional sales manager, Northeast, assuming all sales and channel management responsibilities in the Northeast and Mid-Atlantic areas in filling the role that was recently vacated by Adam Griffin, who was promoted to director of sales and business development for North America.
Varner’s career began in the residential AV market, where he specialized in home theater and audio sales, training and account development for nearly 25 years. His responsibilities shifted to the commercial AV market while at projectiondesign (now part of Barco), followed by commercial AV sales and channel management roles with Vivitek and BenQ North America.
His professional experience include years of experience working with Atlona’s core customer base of dealers, distributors, manufacturer representatives and systems integrators. His primary goal is to build Atlona’s channel throughout his region to help increase the brand’s visibility and market share.
“Market research shows that virtually every space where people connect computers or personal devices to a screen will incorporate wireless connectivity,” says Varner. “Atlona’s recent innovations in this space, such as the WAVE-101 wireless collaboration solution, are built specifically to help people connect wirelessly and share the content without difficulty. Our partners are finding increased business with enterprises and universities throughout my region, and Atlona has developed the right product portfolio to win business with their end customers.”
“Scott’s experience working with customers and system architectures across the AV spectrum makes him perfectly suited for this role,” adds Griffin. “His account management and training background will bring exceptional value while working with existing Atlona partners, and recruiting new ones, to continue raising Atlona’s profile throughout the busy Northeast and Mid-Atlantic regions.”