Consulting sales firm Pro Sales Management, headed by industry veteran Rick McClendon, has been tapped to oversee the Aphex network of factory representatives and distributors, with the goal of helping to grow the company’s sales reach and market share.
“It was clear to us immediately that Rick intrinsically understands what it is that makes Aphex unique, and how to leverage that in an increasingly competitive marketplace,” explains Aphex Founder/President Marvin Caesar remarked. “He has the organizational focus and expertise to coordinate a diverse sales force, and the industry savvy to implement large-scale corporate sales strategies in a way that meets our needs.”
“Aphex gear has been at the heart of every great recording for nearly 35 years, and the company is still at the forefront of innovation today,” adds McClendon. “We’re both thrilled and honored to work with an industry icon like Marvin and a legendary brand like Aphex. We welcome them into the Pro Sales Management group, and look forward to a long and mutually successful relationship.“
