WebExpo 2001


 

TAG TO HANDLE U.S. DISTRIBUTION FOR FMR AUDIO

PRESS RELEASE
FOR IMMEDIATE RELEASE


LAS VEGAS, NEVADA:
Brad Lunde, president, Transamerica AG (TAG) along with Mark and Beth McQuilken, founders of FMR Audio, Austin, Texas, have entered into an agreement by which TAG is to distribute FMR Audio products in the U.S. Prior to launching FMR Audio in 1997, the husband/wife team of Mark and Beth McQuilken had over twenty years of experience in designing and developing DSP products for companies such as RCA, Motorola, Lockheed Martin and BMW under the name Electronic Design Services (EDS). Throughout that time, both maintained a passion for designing innovative audio products that would cut through the price/performance DSP maze.

In 1997, after years of selling their custom high-end compressor (the RNC IntelliComp(tm)), Mark and Beth decided to take advantage of recent software development and compression-algorithm tweaking and debuted the FMR RNC1773 compressor. Within months of its introduction, the RNC1733 received both critical acclaim and phenomenal sales interest from both audio professionals and consumers. "With a price tag of $200, the RNC is a serious studio tool that easily competes with compressors far more expensive," noted Mark. "It embodies evolutionary advances in digital technology, coupled with the best analog has to offer. Both Beth and I realized we were far better at designing than selling - having a specialist like Brad Lunde handling the sales element of business just makes sense."

"I've been interested in FMR Audio for several years," commented Lunde. "FMR is an important growth company because they have found ways to make digital and analog work together at a price people can afford. The FMR "RNC" (Really Nice Compressor) delivers benchmark performance and benchmark pricing. It appeals to a broad range of users. It's easy to use and get top-flight results. Its capability is way beyond anything we know of anywhere near the price. Distributing this product and working with FMR is going to be a lot of fun."




CONTACT:
Toni Flosi, AAdvert International Inc.
Phone (847) 998 0600, Fax (847) 998 0260, e-mail tflosi@aadvert.com
Brad Lunde, Transamerica Audio Group, Inc.
Phone (702) 365-5155, Fax (702) 365-5145, e-mail brad@transaudiogroup.com