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Articles Tagged John Stiernberg

  • Wednesday, March 12, 2014
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    John Stiernberg 03/12/14 05:53 PM,
    Entertainment technology professionals—including sound contractors, recording engineers, and live event technicians—are often driven by creative or artistic goals and dreams, and frequently downplay their financial and personal aspirations. They assume that someone else is going to handle the business, so they can focus on making the show go on. From my standpoint, that is too risky. You’re in a better position than anyone else to determine what your goals and objectives should be. How much do I want to earn?… View this story
    Filed in: Live SoundFeatureBlogStudy HallBusinessDigitalEducationEngineerMixerSignalSound ReinforcementStudioTechnician

  • Thursday, October 17, 2013
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    John Stiernberg 10/17/13 06:44 AM,
    Many of you have dealt with the ups and downs of the pro audio industry for many years and understand the constant ebb and flow of risks and opportunities. Others may be new to the business, working part time, or on someone else’s payroll. Still others may be planning to go on their own or “quit your day job”. In any case, you are managing risk in some way. What’s at risk in business? How do you feel about risk?… View this story
    Filed in: Live SoundFeatureStudy HallBusinessEducationEngineerSound ReinforcementStudioTechnician

  • Friday, March 22, 2013
    live sound business
    John Stiernberg 03/22/13 06:27 AM,
    Each audio person has a unique set of experience, education, aspirations, and motivations, different from everyone else. Consequently, each of us is likely to answer the “why” question a little differently than the next person. What makes us tick? What motivates us? How does the answer to the question “Why am I in the audio business?” relate to my career and business plan? Let’s explore the issue of defining your audio business mission, vision, and values. Five Motivations Whether full… View this story
    Filed in: Live SoundFeatureBlogStudy HallBusinessSound Reinforcement