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Thursday, February 09, 2012

Rational Acoustics Appoints NMK Electronics As Middle East Distributor

Rational Acoustics has appointed NMK Electronics as the exclusive distributors for all Rational Acoustics and Smaart branded products for the Middle East. 

NMK’s territory encompasses the United Arab Emirates, Qatar, Oman, Bahrain, Kuwait, Kingdom of Saudi Arabia, Jordan and Lebanon.

Founded in 1984, NMK is a leading distributor of professional audio, video and communication equipment in the Middle East, with a product portfolio including Midas, Klark Teknik, TC Electronic, Dynaudio and Shure

‘We are excited to have NMK Electronics representing Rational Acoustics and Smaart in the Middle East,’ says Karen Anderson, Rational Acoustics chief operating officer. ‘NMK has a well-earned reputation for technical excellence and a dedication to quality products and customer support. They also understand and share our passion for education, which is vital for the support of a product like Smaart.’

‘Our partnership with Rational Acoustics serves two purposes,’ adds NMK business development manager Chicco Hiranandani. ‘First, we are a professional audio distribution company and many of our clients either use or need the Smaart software to accurately calibrate their PA systems. Second, we place a very high emphasis on training, and Rational Acoustics has a strong reputation for its Smaart training classes. We are excited with the opportunities that this new partnership will bring to the industry.’

NMK assumed distribution of Rational Acoustics and Smaart products effective February 1, 2012 and will be presenting its first Smaart Training classes in the Middle East within the next few months.

Rational Acoustics