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Ultrasone AG Announces New U.S. Subsidiary
Summary
Leading headphone manufacturer forms Ultrasone Inc. to provide better support for key markets
Tutzing, Germany - (April 14, 2008) – Ultrasone AG, manufacturer of the world’s most innovative headphones, is proud to announce the opening of Ultrasone Inc., its own U.S. subsidiary for the North American and South American markets. Based in Southern California and reporting directly to Ultrasone AG, Ultrasone Inc. will be responsible for all matters regarding marketing, public relations, sales, distribution and accounting.
“With the U.S. being the world’s biggest audio market, it was crucial for Ultrasone to establish their own subsidiary,” commented Paul Taylor, President of Ultrasone Inc. “This move will allow Ultrasone to have greater control and ultimately deliver better support for our customers in North and South America. With this move, Ultrasone is now in a position to increase market share and further solidify the Ultrasone brand as the premier headphone in the world.”