By PSW Staff • August 23, 2012 Whitlock, a global audiovisual (AV) solutions provider, has appointed John Steinhauer as vice president, sales. Steinhauer will be responsible for leading Whitlock’s global sales force delivering collaborative solutions to thousands of enterprise, government and education clients worldwide. With more than 25 years of experience in sales, service and technology innovation, his resume includes tenured executive and management positions for AV and unified communications companies, including Sony, Avid Technology and LifeSize Communications. “Steinhauer has the right combination of talent and experience to drive our continued expansion into IT centric and cloud-based services,” said Doug Hall, Whitlock’s CEO. “His success in complex solution sales, with a sincere focus on value-driven relationships, is hard to match in the industry. “We’re confident he will add great value to Whitlock and our overall customer experience.” Steinhauer is charged with setting vision and strategy for the company’s sales initiatives, relationship management models, portfolio expansion considerations and client service improvements. He will also be actively engaged in Whitlock’s vendor and global partner relationships. “I was attracted to Whitlock because of its solid position as one of the leading AV solution providers in the world, along with the company’s strong values-based culture,” Steinhauer said. “I look forward to working with such a great team, helping to expand market share and creating more meaningful relationships with our enterprise accounts.” Whitlock Comments Leave a Reply Cancel reply Your email address will not be published. Required fields are marked *Comment Name * Email * Website Tagged with: AV Business Installations Poll Sales · all topics Subscribe to Live Sound International Subscribe to Live Sound International magazine. Stay up-to-date, get the latest pro audio news, products and resources each month with Live Sound.