By PSW Staff • November 5, 2012 Gerhard Mayr, new head of sales for d&b audiotechnik Gerhard Mayr has been named head of sales for d&b audiotechnik, based at the company’s headquarters in Backnang, Germany. Mayr takes over for Peter Tongue who, after almost 14 years with the company, has retired. d&b made the decision to target recruitment beyond the entertainment industry. “Gerhard has skills stretching far outside the familiar toolkit,” states Simon Johnston, d&b audiotechnik marketing director. Over the course of his career, Mayr has worked with Force Computers (Solectron), Motorola, and most recently, Garmin, playing a leading role in developing these brands internationally through engagement with new markets and the reinvention of existing ones, which has also involved spending a considerable amount of his time in Asia. He also possesses traits familiar to d&b, and like so many within the company, he once aspired to be a musician and still maintains a passion for live music. With his roots in technology, he has also developed his own loudspeakers and amplifiers, at one time founded his own company that developed a control unit for moving lights. “Throughout his career he has demonstrated a willingness to challenge the orthodoxy, and has educated markets to accept that quality has a significant value,” adds Johnston. “This is very d&b.” d&b audiotechnik Comments Leave a Reply Cancel reply Your email address will not be published. Required fields are marked *Comment Name * Email * Website Tagged with: Business d&b audiotechnik Loudspeakers Management Manufacturer Personnel · all topics Subscribe to Live Sound International Live Sound International brings you information on a wide range of pro audio topics. Stay up-to-date, get expert tips, industry news, new products and technologies delivered. Discover how to make smart use of today’s sound technology, Subscribe Today!