Spurred by strong sales both in North America and throughout the world, Symetrix has expanded its sales division, creating two new positions and has promoting two individuals from within the company to fill them.
Tim Murray, former regional sales manager, west, will serve as director of sales, US and Canada, while Mark Ullrich, former senior technical sales engineer, will serve as international sales manager.
Murray and Ullrich will both report directly to Symetrix CEO Paul Roberts in their new roles. Brisk sales of the company’s turnkey Jupiter DSP system, paired with the early success of the SymNet Solus and SymNet Edge systems, necessitated the change.
Murray arrived at Symetrix five years ago with over two decades of experience in the audio industry. He has worked as an independent rep, managed a professional audio retail store, and worked for both pro audio manufacturers and distributors.
“I will use my comprehensive industry experience to help guide our excellent team toward continued growth and increased market share presence in the US and Canada,” says Murray.
Roberts states, “Tim has an excellent understanding of the market and the technology. His ability to build strong business relationships and his effectiveness as a regional sales manager made him the obvious choice for director of sales, US and Canada.”
Roberts continues, “Mark [Ullrich] really understands the needs of international customers. His expertise in Symetrix product technology makes him an invaluable resource. We are really fortunate to have someone with Mark’s unique set of skills as our international sales manager.”
Ullrich has served as sales administrator, system support engineer, and senior technical sales engineer in his eight years with Symetrix. “In the short term, I intend to provide a new and dedicated resource to our excellent partner network of international distributors,” he says. “For the long term, I look forward to continued export sales growth with a strategic focus on developing markets, conferencing, and all things DSP.”