L-Acoustics US has appointed Paul Shiner to the position of regional sales manager, with the announcement coming from Jochen Frohn, the company’s director of business development.
Reporting to Frohn, Shiner is responsible for directing the loudspeaker manufacturer’s sales efforts in the northeastern US corridor from New England to Virginia and west to Indiana.
“Not only does Paul have extensive industry experience working in senior sales, marketing and product management positions for Harman Pro, Peavey and Crest Audio,” says Frohn, “he has developed countless professional relationships with key systems integrators, designers and live sound companies over the years. Paul is already proving to be an outstanding liaison to our client base and we warmly welcome him to our team.”
Shiner comments, “As L-Acoustics closes out another successful year, I had the opportunity to visit the factory and meet an exceptional group of audio professionals. The entire factory team in France is committed to supporting my efforts, especially with the release of new K1/KUDO and XTi product ranges for tour sound and installation markets.
“My immediate focus is to facilitate their introduction and provide support while developing the territory with a fresh market approach that is centered on building strong relationships with Certified Providers.”