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New Allen & Heath GLD Manages Russian BMW Launch
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Russian PA company, City Sound, recently selected Allen & Heath’s new GLD digital mixing system to manage BMW Group’s national launch of its new generation 6 Series Gran Coupe.

“We were one of the first sound companies to adopt Allen & Heath’s new GLD system in Russia, and had already tested the system at several top level events before the BMW presentation, so we had no doubts about the system’s capabilities,” comments Alexander Kosarev, General Director of City Sound.

Hosted on a specially constructed rooftop stage in downtown Moscow with panoramic views of the city, the agenda included an overview with a sound and light show demonstration of the car, plus performances from a live band and a DJ.

“GLD has proved to be very reliable and we are especially happy with the quality of sound,” said Kosarev. “We originally purchased the system for our smaller events but our experiences have shown that we can rely on GLD to manage any event.”

Allen & Heath

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