LOUD Technologies has announced the appointment of Studio Sound International (“SSI”) as the new independent sales rep firm for the company’s Ampeg, Blackheart, Crate and Mackie brands in Latin America.

“I have always admired Mackie for their value and sound. Ampeg is as legendary a bass amp name as one can get, and having U.S. and overseas-built solutions is key for the Latin-American market. Crate offers real price-point value and a name young users can trust. Blackheart has great boutique guitar amp solutions at an amazing price point, even for the most demanding players,” explains SSI president Chris Adams.

“Armed with the most sought-after brands in the business, and a wide range of gear perfectly suited to the Latin American market, LOUD is poised for an aggressive cycle of growth in the region,” states Henri Cohen, director of sales for LOUD. “SSI’s deep knowledge and expertise of the Latin American market will be invaluable as we implement our plan for growth in 2011 and beyond.”

LOUD Technologies Website